In today's data-driven world, compliance with all relevant data protection regulations matters a lot to any business organization. If one is considering buying a B2B database, then this should be considered a primary factor. A database provider who is not able or willing to comply with the laws related to protection of data can place significant le
What are some effective personalization techniques for bulk email marketing?
If done right, bulk email marketing can be a potent channel to reach your prospects and build relationships. Broadcast emails to nameless, faceless lists usually attract little notice, let alone quick deletions. Making messages personalized can make them stand out and invite responses. Following are some effective techniques to personalize your bul